Title: Non-Executive Director. Adam co-founded The CommsCo’s partner agency, CleverTouch.
Specialist subject: Marketing Automation and “big” marketing campaigns.
Passions: Adam is of the general belief that Marketing has for too long been obsessed by Art and Creative, and has largely ignored the process and predictability that surrounds Marketing as a Science. He sees the future of marketing as a marriage of creative and science that will deliver better long-term marketing outcomes.
Other: A frequent industry speaker, Adam sits on the IDM Executive Council and taught the MA component of the MSc in Digital Marketing at Manchester University. Outside of work, he lives in the Hampshire countryside, enjoys local ales and tells us he was once a quite high standard in rugby (these days he just watches).
Iran is planning to develop its own cryptocurrency to get around sanctions from the U.S https://t.co/KBxZgqM0Yj… https://t.co/cqrPRDPe5R
Digital assistants, like the Amazon Alexa, are threatening various regional accents in the UK… https://t.co/naVYa7Grjs
Entrepreneur Noor Shaker and theoretical physicist Vid Stojevic are pairing AI with quantum physics to allow for th… https://t.co/NwegrsL0s3
Another serious security flaw has been found in Intel computer chips, which may allow attackers to access sensitive… https://t.co/qpwsvV7rIM
The major cryptocurrency, Bitcoin, has fallen to below £4,700 amid a panic-indued wider sell-out, leading to major… https://t.co/gV5227SSaz