Title: Non-Executive Director. Adam co-founded The CommsCo’s partner agency, CleverTouch.
Specialist subject: Marketing Automation and “big” marketing campaigns.
Passions: Adam is of the general belief that Marketing has for too long been obsessed by Art and Creative, and has largely ignored the process and predictability that surrounds Marketing as a Science. He sees the future of marketing as a marriage of creative and science that will deliver better long-term marketing outcomes.
Other: A frequent industry speaker, Adam sits on the IDM Executive Council and taught the MA component of the MSc in Digital Marketing at Manchester University. Outside of work, he lives in the Hampshire countryside, enjoys local ales and tells us he was once a quite high standard in rugby (these days he just watches).
A new study reveals that #CyberFraud costs SMEs more than a £1,000 per case - so how can organisations reduce fraud… https://t.co/Wr5j41r3xN
Fancy a Gin tasting (and a night of industry leading insight into how to grow your business in the challenging, pos… https://t.co/83AaXJGi7h
The two things CommsCo do best are PR and Gin, and we’ve combined them both. Come and join us on 17th May to meet a… https://t.co/ubDxlVOAkv
Could a #start-up replace the #SocialMedia giant, #Facebook whilst protecting consumer privacy? https://t.co/wFOk7AXM7l @guardiantech
#AI is set to revolutionise the detection of strokes in #HealthTech https://t.co/CfL81hNHWT @ForbesTech