25May
By: Ryan Seller On: May 25, 2018 In: Comms, PR Comments: 0

Gorkana’s State of the Media Report sheds some light on the all-important relationship between PRs and journalists today. The findings show that 75% of the media prioritise an accurate story over a breaking story, and only 3% say that they are willing to trust content from social media and...

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03May
By: Jennifer Reid On: May 03, 2018 In: Technology, Uncategorized Comments: 0

In an era of ‘security tool fatigue’, it’s more important than ever for cyber security companies to stand out from the crowd. It’s not strange that as tech PR professionals, we find our practices constantly re-defined by the evolution of the technology industry and the trends dictated by regulation...

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12Apr
By: Ryan Seller On: April 12, 2018 In: Comms, PR, Technology Comments: 0

After three years of battling through your degree comes the time to join another fight, the fight for employment. That’s the great thing about graduating: you’ve spent three years, sitting through lectures and seminars wondering where it’s going to get you. Well, now it’s time to apply those skills....

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05Mar
By: Leah Jones On: March 05, 2018 In: Comms, PR, Technology Comments: 0

When the “London tech scene” is mentioned, what part of London do you think of? Shoreditch? Camden? East London? It’s likely that the Borough of Richmond does not spring to mind. Although leafy Richmond is not deemed a leading tech borough at first, it is actually home to over...

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19Dec
By: Ryan Seller On: December 19, 2017 In: PR Comments: 0

Pitching to journalists is a crucial part of daily life as a PR professional. But whether over the phone or via email, most journalists are inundated with content from PR pros throughout the day. So how can you make your content stand out in their overflowing inbox? To help...

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08Nov
By: admin On: November 08, 2017 In: BLog, Comms, PR, Technology Comments: 0

In this series, we talk to a member of the CommsCo team, to glean their thoughts on PR, agency life, and everything else that matters. Next up is Ed Clark, our 24-going-on-54 year old Senior Account Executive. What is your favourite thing about working at CommsCo? Definitely the team....

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01Nov
By: Alex Halpern On: November 01, 2017 In: Content, Content Marketing, PR Comments: 0

On November 1 (today) we celebrate National Author’s Day. This might seem a far cry from those of us working in the world of technology. But when Microsoft CEO Satya Nadella’s book ‘Hit Refresh’ was launched last September, it shipped out to bookstores across the world. And he’s far...

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27Oct
By: Leah Jones On: October 27, 2017 In: Content Marketing, Marketing, PR Comments: 0

Last week, CommsCo attended Marketo’s ‘Marketing Nation London’ at the QE11 in Westminster. An international roadshow that takes in Boston, Chicago and London, the event’s next stop is sunny San Francisco. The day held an array of amazing speakers, from Marketo’s Chief Operating Officer, Greg Wolfe, to the Head...

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24Oct
By: Alex Halpern On: October 24, 2017 In: Comms, Content, PR, Social Media, Technology Comments: 0

It’s no secret that the tweet, the Facebook status and the Instagram pic have transformed journalism. And yet despite the diversity of reasons why journalists use social media today, their communication with PR pros remains universally consistent. Cision and Canterbury Christ Church University’s Social Journalism 2017 Study reported that...

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19Oct
By: Ryan Seller On: October 19, 2017 In: Content, Marketing, PR Comments: 0

Glossophobia. That’s the technical word for that wave of fear that overwhelms many of us when we’re faced with the prospect of giving a presentation. A common way of dealing with this phobia is to simply avoid all situations that involve public speaking, however, if you want a successful...

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