16Mar
By: Ilona Hitel On: March 16, 2018 In: Comms, Technology Comments: 0

At the height of the Second World War, hidden in a Bletchley Park mansion away from the public eye, a group of women that included Mavis Batey, Jane Fawcett, Jean Valentine and Joan Clarke formed an elite code-cracking unit. By decrypting German codes, they were able to attain invaluable...

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31Mar
By: Ilona Hitel On: March 31, 2017 In: Content, Marketing, PR Comments: 0

When used well, personality is one of the most powerful weapons in PR. This is particularly true of small and disruptive organisations, where personality is essential not just for traditional PR, but in lead generation too. A brilliant sales director once told me that when all things are equal,...

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