03Mar
By: Leah Jones On: March 03, 2017 In: Content, PR, Social Media, Twitter Comments: 0

In a recent Forbes article, Robert Wynne debated whether Public Relations would survive without Twitter. The article concluded that some PR professionals would struggle if Twitter were to disappear, whereas others would embrace the opportunity to go back to traditional forms of technology such as phones and email. However,...

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20Jan
By: Kyra Folkes On: January 20, 2017 In: BLog, PR, Social Media, Twitter Comments: 0

There are certainly lessons to be learnt from the newly appointed US President, particularly what not-to-do on social media. Today marks the occasion of Donald Trump’s inauguration, and Twitter will be live streaming the ceremony throughout its duration. When it comes to Twitter, Mr. Trump has no inhibitions, and...

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31Mar
By: Leah Jones On: March 31, 2016 In: Social Media, Twitter Comments: 0

Ten years ago, earlier this month, the first-ever tweet was sent by Twitter co-founder Jack Dorsey. But a decade on, is Twitter declining or still one of the top social media networks? On the 21st March this year, Twitter had its tenth birthday. Twitter celebrated by blogging and tweeting a...

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08Feb
By: admin On: February 08, 2016 In: Social Media, Twitter Comments: 0

Headquartered in the UK, Genfour supplies fully managed, digital workforces to its blue-chip customers using best of breed robotic process automation software, cognitive technologies and desktop automation. At a time when robotics is at the forefront of the tech industry, Genfour is looking to drive its presence both in...

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21Jan
By: Niamh Cassidy On: January 21, 2016 In: PR, Social Media, Twitter Comments: 0

We may only be a few weeks into the New Year, but 2016 is already being played out full swing on social media. This month has seen the best and worst of social media, from PR-ing a puddle, to the usual celebrity faux pas. Here’s how to learn from its...

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06Jan
By: Jennifer Reid On: January 06, 2016 In: Twitter Comments: 0

More fuel to the firehose! In February Twitter announced that it will once again renew the agreement to give Google access to its full stream of tweets, so imagine the power of the Twitter “firehose” where users not contained to 140 characters. Yesterday, Twitter CEO Jack Dorsey published an...

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13Nov
By: admin On: November 13, 2015 In: Twitter Comments: 0

From mistaken identity to sexual scandal, it’s been a busy few weeks on social media. Here are some of the most toe-curling recent Twitter catastrophes, and how to avoid a hashtag horror story of your own. Merry Christmas @JohnLewis! The iconic John Lewis Christmas advert has become one of...

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16Sep
By: Niamh Cassidy On: September 16, 2015 In: Social Media, Twitter Comments: 0

Social media is a powerful phenomenon: harness its power and your story can become a whirlwind success in a matter of minutes, put a foot wrong and it can put you suddenly in the spotlight, and not for a good reason. It’s been an eventful couple of weeks for...

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27Aug
By: admin On: August 27, 2014 In: Social Media, Twitter Comments: 0

In its quest for profitability, Twitter announced yesterday that it had expanded its advertising system across Europe to effectively double the number of countries in which the paid services will be available. While I stopped short of breaking out the good champagne, I do think Twitter’s paid business services are not to be...

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