16Apr
By: Ilona Hitel On: April 16, 2018 In: BLog, Comms, Content, Marketing, PR, Technology Comments: 0

In a piece that initially appeared in UKTN, CommsCo MD Ilona Hitel explains how tech founders can roll out a successful PR media strategy to help their businesses flourish. Amidst global uncertainty, the UK’s start-up economy is thriving. We’ve got the talent, infrastructure and mindset to create some of the...

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31Jan
By: Jennifer Reid On: January 31, 2018 In: Comms, Content, PR, Press Release, Technology Comments: 0

There are some B2B tech topics and themes that stand the test of time. After many years of industry discussion, they’re still relevant in today’s technology landscape. Then there are the others. A tired collection of buzzwords that have been done to death, and will not under any circumstances...

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19Jan
By: admin On: January 19, 2018 In: BLog, Content, PR, Technology Comments: 0

Earlier this month, we spoke to Jessica Twentyman, contributor to the FT, the EIU and Diginomica, and Editor of Internet of Business, to find out about her PR bugbears, the state of the media and her biggest tech surprise of 2017. What is your biggest PR bugbear? A pitch...

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05Jan
By: Alex Halpern On: January 05, 2018 In: Comms, Content, PR, Press Release, Social Media, Twitter Comments: 0

When assessing what makes effective PR, it’s important be self-critical where necessary, and address where there is need for improvement. In business, new year’s resolutions are a chance to improve ourselves, our teams, and the success of the company’s brand. But we all know that sticking to resolutions can...

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01Nov
By: Alex Halpern On: November 01, 2017 In: Content, Content Marketing, PR Comments: 0

On November 1 (today) we celebrate National Author’s Day. This might seem a far cry from those of us working in the world of technology. But when Microsoft CEO Satya Nadella’s book ‘Hit Refresh’ was launched last September, it shipped out to bookstores across the world. And he’s far...

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24Oct
By: Alex Halpern On: October 24, 2017 In: Comms, Content, PR, Social Media, Technology Comments: 0

It’s no secret that the tweet, the Facebook status and the Instagram pic have transformed journalism. And yet despite the diversity of reasons why journalists use social media today, their communication with PR pros remains universally consistent. Cision and Canterbury Christ Church University’s Social Journalism 2017 Study reported that...

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19Oct
By: Ryan Seller On: October 19, 2017 In: Content, Marketing, PR Comments: 0

Glossophobia. That’s the technical word for that wave of fear that overwhelms many of us when we’re faced with the prospect of giving a presentation. A common way of dealing with this phobia is to simply avoid all situations that involve public speaking, however, if you want a successful...

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24Aug
By: Ryan Seller On: August 24, 2017 In: Comms, Content, PR, Twitter Comments: 0

“If Trump doesn’t destroy us in the next year, in the next 20 years social media will have destroyed us.” That is the opinion of Booker Prize winning author, Howard Jacobson, printed in The Times earlier this week. Howard believes that, since children are spending more time on Twitter...

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11Aug
By: Alex Halpern On: August 11, 2017 In: Content, PR Comments: 0

The First Breed of Positivity – The PR Pro In June, two seemingly contradictory statements came out of the small town of Pine Bluff, Arkansas – the second biggest crime hotspot in the USA after Detroit, with an average of 3,413 crimes per annum. Resident Marina Ross said: “Every...

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